Outdoor signs can be a great idea if you want your customers to see what you have even before they walk into your store. These types of signs are primarily designed to provide customers with a view on special offers or to present your brand, your store’s name or your company’s logo in a way that assists you with promoting your business in the best possible way.
In many instances, the placement of outdoor signs can be crucial to your success. For instance, a sign featuring the name of your store might be best off above the front door or in large bold, vertically aligned letters to the side. Depending on how you want to attract the attention of possible clients, you might even include a similar sign across your windows.
Digital signage Denver suppliers suggest that digital signage can be placed close to your main windows or front door somewhere at a height of about 5-6 feet or slightly higher, so that as many visitors as possible can see it clearly before they enter your store.
Also, you can consider placing signs featuring your special offers for the day right outside your front door and aligned at a 45 or 90-degree angle with your door, so that people passing by can read them and decide whether or not they wish to enter. This strategy works well for fast food places, general stores, pizza places and gourmet restaurants.